When Museo del Galleón set out to create a brochure for their investors, they didn’t just want to inform—they wanted to inspire.

So we created something they—and their investors—would never forget: a hand-assembled slice-form pop-up galleon ship placed right at the center of each brochure.

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Design to Impact

The design process spanned several months. We used Fedrigoni’s Constellation Jade Metal paper for the sails—its subtle sheen added a level of elegance that tied in perfectly to the rest of the brochure.

The slice form was chosen for its 360° view and clean collapsibility, allowing for easy handling without sacrificing intricacy. Every element helped the brochure feel thoughtful, intentional, and premium.

And it worked—investors were delighted!

This project proves what we always say: Pop-ups aren’t just pretty—they’re powerful. When used right, they communicate value, spark joy, and tell stories that stick.

#PaperEngineering #ClientExperience #MuseumMarketing #PopUpDesign #CreativeStorytelling #Pumapapel